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Regional Sales Manager (FMCG)

Reference 4253029323
Sector Sales / Wholesale / FMCG
Location Cape Town
Job Type full_time
Experience 5 to 10 years
Qualifications No education
Package Negotiable
Description

Our national client operating in the Manufacturing and Distribution Industry, is seeking to employ a Regional Sales Manager to their team based in Belville, Cape Town.

A proudly South African manufacturer and distributor of high-quality sauces, marinades, dressings, spices, spice blends, herbs and garlic products.

With a strong footprint in national FMCG retail and hospitality sectors.

Requirements:

  • Minimum 5 years’ proven sales experience in the FMCG sector, preferably food products.
  • Strong regional network within Western Cape retail and hospitality sectors.
  • Experience managing and leading a field sales team.
  • Solid commercial, negotiation, and deal-closing skills.
  • Strong planning, reporting, and territory management capability.
  • Excellent communication, relationship-building, and problem-solving skills.
  • Entrepreneurial, results-driven mindset.
  • Analytical thinking and sound decision-making ability.
  • Valid driver’s licence.
  • Willingness to travel extensively within the region.

Responsibilities, but not limited to:

  • Manage and grow sales across established retail and hospitality customers in the region.
  • Develop and implement regional sales strategies aligned to national objectives.
  • Expand distribution through new business development and product penetration.
  • Lead, mentor, and performance-manage sales representatives where applicable.
  • Build and maintain strong relationships with buyers, store managers, distributors, and key hospitality accounts.
  • Monitor competitor activity, pricing, and market trends to identify opportunities.
  • Deliver accurate sales forecasts, reports, and KPI tracking.
  • Ensure excellent in-store execution, including availability, visibility, promotions, and merchandising.
  • Collaborate with Marketing, Operations, and Finance to support service delivery and product launches.
  • Manage regional budgets and ensure cost-effective operations.
  • Represent the business at trade shows, product demonstrations, and customer events.

Please note that should you not receive a response within 2 weeks of applying, you may consider your application unsuccessful.

How to Apply

Apply Here

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